Raja Asad

Raja Asad is an experienced professional with extensive expertise in media buying and financial management. As a Buying Manager at T&P𝑚 since May 2022, Raja oversees media buying strategies across various platforms, focusing on tracking and achieving key performance indicators. Previously, as an Assistant Manager in the Research Team at Mindshare for Unilever from June 2019 to April 2022, Raja was responsible for daily KPI reporting and client communications. Raja's earlier roles include Assistant Team Manager Finance and Account Executive at GroupM, where responsibilities encompassed financial management and client relations. Raja initiated a career in media billing at Mindshare and began as a Software Implementation Executive at GroupM. Raja holds a Bachelor of Business Administration in Marketing and Finance from Preston University.