Larry Beaman

Larry Beaman is an accomplished executive with extensive experience in influencer marketing and business leadership. Currently serving as Executive Vice President and Head of Influencer at MSL (Global) since February 2025, Beaman also co-founded and leads HoneyPants Labs as CEO, where a card game titled Points of Interest was developed. Previously, positions included Director of Performance Marketing at Etsy, Partner at gen.video, and Chief Growth Officer at Forbes Communications Council, emphasizing expertise in influencer commerce and marketing. Beaman’s career began at IZEA, the first influencer marketing agency, with various roles, including Vice President of Partnerships. Educational credentials include an MBA from the University of Illinois Urbana-Champaign and dual Bachelors in Business Administration and Psychology from the University of Central Florida.