Torie Palffy

Director, Consumer Brands + Digital at MSL Group

Torie Palffy has a diverse range of work experience in marketing and brand management. Torie founded Freeline Digital Marketing in 2024 and serves as the Lead Consultant. Prior to that, they worked at MSL (Global) from 2021 to 2022, holding roles as the Director of Consumer Brands + Digital and Account Manager. At MSL, they led strategy development for social and digital efforts, working with clients such as Crocs, Cadillac, and Pepperidge Farm. From 2020 to 2021, Torie worked as the Brand Marketing Manager at Kelty Pack, where they directed marketing strategy for 10 product categories. As the Brand Equity Manager for Breckenridge Ski Resort at Vail Resorts from 2019 to 2020, Torie led brand growth and managed partnerships with corporate sponsors. Torie also has experience at Mountainsmith, where they held roles as Marketing Manager and Marketing Coordinator, overseeing strategy and execution of various marketing initiatives. Before that, Torie worked at iModerate Marketing Research as a Consumer Insights Specialist and Account Executive, leveraging data to drive marketing strategy and support innovation. Torie began their career as a Social Media Marketing Intern at L&A Social Media in 2013.

Torie Palffy attended Colby College from 2010 to 2014, where they obtained a Bachelor of Arts (B.A.) degree in Economics and Administrative Science (Business). In 2013, they completed an internship at the Boston University Internship Program, focusing on Advertising, Marketing, and PR.

Links

Previous companies

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Timeline

  • Director, Consumer Brands + Digital

    October, 2022 - present

  • Account Manager, Consumer Brands + Digital

    June, 2021

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