Muirs.co
Peter Bakker is a seasoned executive currently serving as the Chief Innovation and Technology Officer at Muirs.co, responsible for driving innovation and implementing Agile practices. Bakker has extensive experience as a Growth Advisor at Think & Grow, focusing on research and innovation in e-commerce, Internationalisation, and FinTech, and as a Co-Founder of Unhedged, an AI-driven Robo-advisor aimed at improving investment outcomes for everyday investors. Previously, Bakker held key roles at Antler, Croud, Australia Post, Aussie Farmers Direct, Sensis, Target Australia, and Mydeco.com, bringing expertise in marketing, e-commerce, and business development. Bakker holds an MBA from INSEAD and degrees in Sociology and Informatics from various institutions.
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Muirs.co
About Us: Muirs is a proudly Australian-owned fourth generation family business delivering best-in-class products, services and expertise to help local agribusinesses grow and flourish. Through our national network of specialist staff, we create value for growers by improving farming efficiency, profitability and sustainability, so that the next generation can continue to Grow Forward™.