Jodi Redden

Jodi Redden is an experienced marketing professional with a robust background in brand management and strategy. Currently serving as the Head of Brand at MyHR since July 2025, Jodi previously held roles including Board Member at All Good and Special Projects Manager at Tourism New Zealand. With extensive experience in international marketing as Head of International Marketing and Head of Brand Marketing at Holland and Barrett, Jodi also contributed to brand initiatives for Tourism New Zealand as the Global Brand & Campaign Manager for the 100% Pure New Zealand campaign. Earlier roles include Brand Lead for New Zealand Milk Products at Fonterra and Youth Marketing Manager at AUT University. Jodi holds a Bachelor of Commerce in Marketing and Accounting from the University of Canterbury, earned between 1987 and 1990.