Dean Chadwick

Dean Chadwick is an accomplished executive with extensive experience in marketing and customer strategy across multiple high-profile organizations. Currently serving as Chief Marketing Officer at MYOB since May 2023, Dean leads initiatives for one of Australia's leading business management platforms. Previously, Dean was Chief Customer Officer at The Iconic, where a customer-centric strategy was implemented across a team of 450 professionals. Dean's tenure at Virgin Australia included roles as Chief Executive Officer Loyalty for Velocity Frequent Flyer and Chief Marketing & Commercial Officer, with a focus on digital transformation in the loyalty business. At American Express, Dean held various senior leadership positions, advancing digital marketing, product development, and consumer acquisition strategies, achieving significant business growth and enhancing customer engagement across multiple geographies.