Anita Erker

Chief Growth Officer at NAKA

Anita Erker has extensive experience in web3 marketing and growth roles. Anita is currently serving as the Chief Growth Officer at NAKA, where they are responsible for developing a complete web3 payment ecosystem. Prior to this, they were a member of Safary Club, a community of web3 growth leaders, where they focused on rebuilding the marketing stack in web3.

Anita has also held the position of Chief Marketing Officer at xMoney.com, a web3 payments technology company. In this role, they led all communications, marketing, community, and customer success efforts. Anita has also served as a Web3 Marketing Advisor and later as the Chief Marketing Officer at RZLT | Rezolut, a blockchain marketing agency, where they provided hands-on support for web3 marketing strategies.

Prior to their web3 roles, Anita worked as the Head of Marketing at both æternity blockchain and Superhero. At æternity blockchain, they led marketing and communications activities for the public, open-source, and scalable blockchain platform. In their parallel role at Superhero, they managed product go-to-market activities, team operations, and led marketing efforts.

Before entering the web3 industry, Anita worked at STORM Partners as a Web3 Global Marketing Manager, where they managed marketing programs and projects related to blockchain and cryptocurrency. Anita also served as a Web3 Market Development Consultant and later as the Chief Marketing Officer at Ideaology, a platform built on Ethereum.

Anita's early career includes a role as a Marketing Communications Consultant at the Center for Technology Transfer, University of Belgrade. Overall, Anita Erker has a diverse background in web3 marketing, growth strategy, and leadership roles.

Anita Erker obtained a Bachelor's degree in Journalism and Communication from the University of Belgrade, Faculty of Political Sciences, where they completed their studies from 2009 to 2013. Anita'sfield of study focused on Communication and Journalism.

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Timeline

  • Chief Growth Officer

    October, 2023 - present