Dan McDonald

Dan McDonald has a strong background in research within the television industry, having held various positions with different companies over the years. Currently serving as the Vice President of Research at the National Association of Broadcasters, Dan is responsible for overseeing all policy, media, and consumer research for the trade association representing local TV and radio stations' interests. Dan also has experience working in research roles at National Geographic Channels, Comcast Spotlight, WBBM-TV, WTOG-TV, and other companies. Dan holds a BA in Communication from the University of Pennsylvania.