Paul Martino

Paul Martino is vice president and senior policy counsel at the National Retail Federation. He is responsible for developing and implementing federal legislative and regulatory advocacy efforts on a range of ecommerce and consumer protection policy issues, most notably, data privacy and security.

With more than 25 years of industry, government and legal experience, Martino is known as a leading industry strategist and lobbyist on a range of Internet, telecommunications and technology policy issues. He has been featured on television as a consumer data privacy expert and as a speaker on privacy and data security issues at events hosted by the U.S. Department of Commerce, the U.S. Chamber of Commerce, BritishAmerican Business, the Silicon Valley Association of General Counsels, the Berkeley Center for Law and Technology (BCLT), the International Association of Privacy Professionals (IAPP) and the American Bar Association (ABA).

Before joining NRF, Martino co-chaired the privacy and data security practice of Alston & Bird LLP, a leading national law firm, where he represented businesses, trade associations and coalitions before Congress, federal departments and independent agencies on issues affecting data privacy, cybersecurity, ecommerce, telecommunications, financial services and intellectual property. Martino was named a national leader in privacy and data security law every year from 2008 to 2014 (while in private practice) by the chief publication ranking American business lawyers, Chambers USA: America's Leading Lawyers for Business.