Ricardo Bonassi MacHado

Ricardo Bonassi Machado, MBA, is a seasoned professional with extensive experience in business development and marketing within the telecommunications and technology sectors. Currently serving as Sr. Director of LATAM Business Development and Marketing at nativeMsg since October 2023, Ricardo is focused on international expansion, market intelligence, and strategic marketing. Previously, Ricardo held leadership roles including Director of Market and Product Development at Mobile Ecosystem Forum, Senior Product Marketing Manager at Mavenir, and Business Development Manager at Soprano Design, demonstrating a consistent track record in enhancing product portfolios and driving growth across Latin America. Ricardo's career also includes significant positions at Ribbon Communications and Nortel Networks, encompassing global account management and customer engagement. An accomplished academic, Ricardo holds multiple MBA diplomas from prestigious institutions such as Cambridge Judge Business School, emlyon business school, and Vanderbilt University, along with a Bachelor of Science in Electrical, Electronics and Communications Engineering from USP.