Rob Leff

Rob Leff is the current Chief Financial Officer at Nativo. Prior to joining Nativo, Rob served as the Chief Financial Officer at VideoAmp, OpenX, and Loot Crate. Rob also served as the Senior Vice President, Chief Financial and Administration Officer at Fandango from April 2008 to October 2018.

Rob has extensive experience in finance, accounting, and investor relations. Rob has successfully raised capital for companies and has implemented financial safeguards to protect company assets. Rob is committed to providing accurate and timely financial reporting.

Rob joined Nativo in August 2020 and successfully recruited Paul Ross, former Trade Desk CFO, in May 2021 to prepare the company for its next stage of growth. Rob became the Chief Investment Officer and Internal CFO in addition to their role as Chief Financial Officer. Under their leadership, Nativo is well-positioned for continued success.

Rob Leff has an MBA from Northwestern University's Kellogg School of Management, with a focus in analytical finance, accounting, and marketing. Rob also holds a MA & BA in economics from Northwestern University. Rob is a certified public accountant (CPA) and PADI Divemaster.

Some of their coworkers include Mark Putrus - Chief People Officer, Sarah Dale - Chief Revenue Officer, and Raquel Cadourcy - Chief Marketing Officer. Rob Leff reports to Justin Choi, President & CEO.