The leadership team at Naturbeads has a history of research and development in the food, chemical, and engineering industries. They have worked as research assistants, trainee researchers, and sensory researchers at universities and companies such as the University of Bath, Blue Sky Botanics Ltd, Unilever, and Campden BRI. They have also gained experience in technology translation and innovation partnerships through their work as a manager at NUS Enterprise. Additionally, the team has gained academic experience as a professor of sustainable chemistry, reader in the department of chemistry at the University of Bath, and training director at the Centre for Sustainable Chemical Technologies.