Lucie BASMAISON is an experienced professional in the marketing and sales sectors, currently serving as Chef de secteur GMS at NATUROPERA since July 2022, managing a portfolio of 160 supermarkets and hypermarkets focused on eco-responsible products made in France. Prior to this role, Lucie worked at SodaStream International, Ltd. from March 2018 to May 2022 as Chef de secteur GMS et GSS, overseeing a portfolio of 200 retail locations and serving as a trainer for new hires and liaison for Carrefour. Other experience includes positions at OXFAM International, Ipsos, NATURE ET CONFORT, VELD'S, and Geodis, covering areas such as marketing support, market studies, and internal communications. Lucie holds multiple degrees from iaelyon School of Management and other institutions, including a Master’s in Marketing.
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