Bastien Lacheny

Bastien Lacheny is a seasoned professional in media distribution and digital solutions, currently serving as Vice President of Media Distribution for the EME region at the National Basketball Association since April 2017. Previously, Bastien held various leadership roles at deltatre, including Commercial Director for International Markets and Director of Deltatre France, overseeing sales across multiple regions and managing key partnerships like that with Microsoft. Early in the career, Bastien contributed as Product Manager at Eurosport, where the management of the Yahoo-Eurosport websites helped achieve significant user engagement milestones. Bastien holds a Master of Science in Management with a focus on International Marketing from SKEMA Business School.