NBA
As President, League Operations at the National Basketball Association, Byron Spruell oversees critical league operations, including the Basketball Operations, Referee Operations and Basketball Strategy & Analytics departments and the processes regarding the management of rule changes, the evaluation and training of game officials, the enforcement of conduct standards and discipline, and the application of analytics and innovation on the future of the game. Spruell also collaborates with USA Basketball and the International Basketball Federation (FIBA) to promote the global growth of the game and development of players worldwide.
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NBA
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The NBA is a global sports and media business built around three professional sports leagues: the National Basketball Association, the Women’s National Basketball Association and the NBA G League. The league has established a major international presence with games and programming in 215 countries and territories in 49 languages, and NBA merchandise for sale in more than 125,000 stores in 100 countries on 6 continents. NBA rosters at the start of the 2016-17 season featured a record 113 international players from 41 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, NBA App and NBA LEAGUE PASS. The NBA has created one of the largest social media communities in the world, with more than 1.3 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.