Cheryl Stallings

Cheryl Stallings serves as the Vice President of Global Content and Business Operations for NBA India and NBA Asia since April 1993, leading efforts to expand content and enhance fan engagement across international markets while maintaining NBA brand authenticity. With previous roles including Associate Vice President and Senior Director of Content, Cheryl has successfully defined brand identities, adapted content for local audiences, and optimized monetization strategies. In addition to their NBA tenure, Cheryl is a member of Chief, a network dedicated to empowering senior women leaders. Educational credentials include an MBA in Sports Management from Seton Hall University, training from the WISE Executive Leadership Institute at The Tuck School of Business, and a BA in Mass Communication from the State University of New York at Plattsburgh.