Katrina C. is an experienced professional in player marketing and community relations, currently serving as the Manager of Player Marketing & Experiences at the National Basketball Players Association (NBPA) since December 2020. Previously, Katrina held various roles at Monumental Sports & Entertainment, including Player Engagement and Community Relations Manager and Community Relations Coordinator, contributing to player development programs. Other notable positions include Athlete Signings Associate at Panini America, Development Associate at WomenHeart, and various internships in talent procurement and sales with organizations such as the Philadelphia 76ers and Brooklyn Nets. Katrina holds a Master's Degree in Strategic Marketing, Sports Industry Management from Georgetown University and a Bachelor's Degree in Communications/Sport Marketing from the University of Connecticut.
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The National Basketball Players Association (NBPA) is the union for current professional basketball players in the National Basketball Association (NBA). Established in 1954, the NBPA mission is to ensure that the rights of NBA players are protected and that every conceivable measure is taken to assist players in maximizing their opportunities and achieving their goals, both on and off the court.
