Mathew Denomey

Director, Performance at Neo Media World

Mathew Denomey has more than 15 years of experience in the advertising and digital media industry. Mathew currently serves as the Director of Performance at Neo Media World, where they lead all digital strategy for Mazda Canada, ensuring positive ROI through recommended activities. In this role, they oversee digital planning and buying across multiple teams, collaborates with various stakeholders to deliver campaign strategies, and develops and executes media plans.

Prior to their current role, Mathew held positions at The Exchange Lab Inc. and DentsuBos. At The Exchange Lab Inc., they served as the Director of Client Services, managing the setup and execution of programmatic digital campaigns for clients in Canada and the U.S. Mathew also worked as a Senior Account Manager. At DentsuBos, they were a Communications Planner, responsible for leading planning efforts for Toyota tactical programs and working with various accounts.

Mathew's earlier experience includes roles at Starcom MediaVest Group, Grassroots Advertising, Sun Media, and M2 Universal, where they gained experience in strategy planning, account management, and research analysis.

Throughout their career, Mathew has demonstrated expertise in delivering superior service to clients, driving revenue growth, managing campaign performance, and leading teams. Mathew stays up to date with industry trends and takes a proactive approach to ensure efficient campaign delivery.

Mathew Denomey received a Diploma in Advertising from St. Clair College, where they attended from 2001 to 2004.

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