Diana Roa

Diana Roa is a marketing specialist at Nestlé, focusing on the KitKat brand since June 2021, and previously worked as a procurement specialist in HR services. Prior to Nestlé, Diana held the position of E-commerce intern at Isomar Capital, where responsibilities included developing and assessing strategies to boost sales across various e-commerce platforms. Earlier experience includes a market research internship at SMART SPONSORSHIP EVOLUTION, where Diana created reports analyzing the impact of sponsorships on entertainment events, and a volunteer role at AIESEC that involved leading projects centered on customer attraction strategies, public relations, sales, and team management. Diana holds a Bachelor’s degree in Marketing from Escuela Bancaria y Comercial, completed in June 2021.