Veronica Scandroglio

Veronica Scandroglio is an experienced marketing professional, currently serving as the Marketing Director for the Grocery Business Unit at Nestlé Purina Italy since April 2011. In this role, Veronica oversees an omnichannel brands portfolio, develops marketing plans, manages budgets, and leads a team of nine. Previous positions at Nestlé Purina Italy include Corporate Communication Manager and Senior Brand Manager for Friskies, where responsibilities encompassed corporate communication strategy, brand management, and market positioning. Prior to this, Veronica held senior brand management roles at Nestlé Purina PetCare Europe, Middle East & North Africa, and gained valuable marketing experience at Manetti & Roberts and Galbani. Veronica holds degrees from Università Cattolica del Sacro Cuore Milano and Université Paris Dauphine - PSL, complemented by an Erasmus program in Sciences de Gestion.