Carter Davis

Carter Davis has worked in various roles since 2006. In 2006, they worked as a Merchandiser for Banana Boat Suncare Products, where they handled accounts for multiple national chain retail stores, assisted consumers in purchases of Banana Boat products, and ensured adequate inventory levels. In 2007, they became Manager at Crown Sports Center, where they supervised all financial and banking transactions, created and implemented multiple marketing campaigns, and worked one-on-one with customers on a daily basis. In 2010, they completed a Finance/Manage Care Internship at Peninsula Regional Medical Center, where they worked with the Director of Managed Care to negotiate and build contracts with medical insurance companies, worked with the Director of Finance and the CFO to compare the pricing structure of the hospital compared with others in the area, and assisted the senior analyst in developing numerous budget and insurance projects. In 2011, they became a Management Trainee at Enterprise Rent-A-Car, where they learned and applied the essentials of customer service, marketing, finance, and logistics, worked with large accounts to strengthen customer relationships and ensure growth of the company, and served as a member of a team that consistently improved customer service scores and increased the branch’s operating profit. In 2013, they became Technical Operations Supervisor at Haystak Digital Marketing, where they created custom ad copy for clients, built and implemented conversion tracking data, and supervised the development and implementation of training programs and new procedures within the company. In 2014, they began working at Netsertive, where they held roles as Sr. Director, Automotive, Director, Client Services, Manager, Client Success, Team Lead, Client Success, Sr. Client Success Specialist, and Client Success Specialist. In this role, they were a digital marketing account manager for automotive clients focused on optimizing paid search campaigns and developing creative solutions, providing superior service and communication to drive retention.

Carter Davis completed a Bachelor's degree in Finance, General from Salisbury University from 2009 to 2011. Prior to that, they obtained an Associate's degree in Marketing from Wor-Wic Community College from 2007 to 2009. Additionally, Davis holds a number of certifications, including Trading Academy Certified – Practitioner and Professional from The Trade Desk, Kenshoo 100, 200, and 300 Level Certifications from Kenshoo, Google Adwords Advanced Display, Advanced Search, and Fundamentals Certifications from Google, a Bing Ads Accredited Professional from Bing, and a Notary Public from the State of North Carolina.