Itza Bonilla-Hernandez

Itza Bonilla-Hernandez is a skilled professional with a robust background in consumer insights, analytics, and digital marketing. Currently serving as a Senior Analyst at New Balance since September 2025, Itza previously held positions as a Senior Associate at Wayfair and as a Senior Consultant at C Space, among other roles. Educationally, Itza earned a Bachelor's degree in Government and Legal Studies from Bowdoin College, complemented by a minor in Biology. Throughout various internships and roles, including a marketing internship for a book launch and several positions focused on social media and market research, Itza has demonstrated expertise in data analytics, content creation, and strategic communication.