Shannon McBride

Shannon McBride has extensive experience in digital advertising and operations, currently serving as the Digital Advertising Operations Strategy Director at News Corp Australia since August 2015. Prior roles at News Corp Australia include Senior Program Delivery Manager for Ad Operations and Ad Tech, as well as Ad Operations Delivery Manager and Digital Ad Operations Team Lead. Prior to this, Shannon worked at ReachLocal Australia & New Zealand from July 2008 to April 2015, progressing from Regional Client Solutions Consultant team lead to Senior Client Solutions Consultant and Campaign Solutions Consultant. Shannon's career began at Toll Group, where the role of National Product Assistant was held from August 2001 to June 2008.