Jared Evan Bernhardt

Jared E. Bernhardt is an experienced data science and analytics professional currently serving as the Director of Data Science & Analytics at the National Football League (NFL) since April 2022. In this role, Jared leads a team that develops data products and analytic models for 32 NFL clubs, enhancing insights into ticketing, fan engagement, and operations. Prior to NFL, Jared held significant positions at Google as Growth Analytics Lead, where operational insights were generated for digital storefronts, and at Apple as Lead Data Scientist, where forecasting and data visualization were key contributions. Jared also excelled at Nike, Target, Big Lots, Groupon, WWE, and IGN Entertainment, building expertise in analytics, machine learning, and product strategy throughout a diverse career in data science. Jared holds a degree from Dickinson College.