Dawn Augustson

Dawn Augustson has over three decades of work experience, with their most recent role being the Director of Digital Marketing at Nicolet National Bank, which they started in January 2022. Prior to that, they worked at Baylake Bank for almost 28 years, starting as an AVP Marketing in November 1988 and finishing in April 2016. During their time at Baylake Bank, Dawn was responsible for researching, planning, and developing the website for customer retention and image enhancement, as well as defining and prioritizing the development and expansion of the website and electronic banking. Additionally, they prepared an eCommerce Marketing Plan and exclusively published website additions and maintenance.

Dawn Augustson earned a Bachelor of Arts degree in Communication Specialist from the University of Wisconsin-Madison from 1983 to 1985. Prior to that, they attended the University of Wisconsin Oshkosh from 1981 to 1983, but did not obtain a degree or specify a field of study. Additionally, they completed a Paralegal program at the American Institute for Paralegal Studies from 1985 to 1986. In addition to their formal education, they obtained certifications as a Certified Tourism Ambassador™ (CTA) in April 2011 from the Certified Tourism Ambassador™ Program, and as a ServSafe Certification from the National Restaurant Association in April 2014.