Banshidhar Kumar

Senior Engineer at NielsenIQ

Banshidhar Kumar is a highly skilled professional with experience in data analysis and engineering. Currently serving as a Senior Engineer at NielsenIQ since December 2023, Banshidhar previously worked as a Software Engineer at Blackstraw.ai and as a Data Engineer and Business Analyst at TEOCO. Banshidhar's expertise includes sales prediction using market research tools, developing predictive models for customer transactions, and analyzing the impact of marketing campaigns on revenue with statistical techniques. Educationally, Banshidhar is pursuing a Master's degree in Data Science and Engineering from the Birla Institute of Technology and Science, Pilani, and holds a Bachelor's degree in Electronics and Communications Engineering from Haldia Institute of Technology.

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