Daniel Heaf

Chief Strategy & Transformation Officer at Nike

Daniel Heaf is an experienced executive currently serving as the Chief Strategy & Transformation Officer at Nike, a position held since September 2018, where responsibilities include leading the company’s enterprise-wide strategy and transformation efforts. Prior to this role, Daniel held various leadership positions at Nike, including VP of Nike Direct and VP/GM of Global Direct Digital Commerce. Daniel's background also includes significant roles at Burberry, where responsibilities encompassed digital, marketing, analytics, and customer service, as well as a tenure at BBC Worldwide as Chief Digital Officer. Additional experiences include positions at Channel 4, BBC Worldwide, and AOL, which collectively contribute to a robust expertise in digital commerce and marketing strategies. Daniel's educational background features a fellowship in venture finance from the Kauffman Foundation and a Bachelor's degree in Geography from the University of Nottingham.

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