Rachel Booten

Senior Manager Marketing Strategy at Nissan

Rachel Booten is a seasoned marketing professional with extensive experience in the automotive industry, currently serving as the Senior Manager of Marketing Strategy at Nissan Motor Corporation since July 2022. Prior to this role, Rachel held multiple positions at INFINITI Motor Company from July 2011 to July 2022, where significant contributions included leading national brand creative strategies, managing media and event communications, executing key model launches like the QX55 and QX60, and optimizing digital marketing strategies. Rachel's earlier roles included sales and marketing development at Calsonic Kansei Corporation and practical marketing experience as an intern at State Farm Insurance. Rachel holds an MBA in Marketing and Management and a BBA in Marketing, both from Middle Tennessee State University.

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Timeline

  • Senior Manager Marketing Strategy

    July, 2022 - present