Tracy Pearl Crandall is a seasoned professional with extensive experience in client engagement, business development, marketing, and communications. Currently serving as the Director of Client Engagement at Nixon Peabody LLP since June 2014, Tracy focuses on ensuring client satisfaction and delivering exceptional legal services. Previously, Tracy held positions such as Business Development Manager at Nixon Peabody, where marketing initiatives were established for various practice groups, and Director of Marketing at Highland Hospital, leading comprehensive marketing strategies. Tracy has also co-founded an award-winning advertising agency, Metrix Marketing, Inc., and served in various roles within local nonprofit organizations and government departments, showcasing a strong commitment to community engagement and crisis communication. Tracy holds a B.A. in Public Communication from Buffalo State University.
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