Pierre-Luc Marier is an accomplished professional with extensive experience in marketing, communications, and data analysis. Currently serving as the Directeur Marketing Intégré, Communications et Affaires Publiques at BIXI Montréal since September 2020, Pierre-Luc leads user experience across digital and physical touchpoints while overseeing the marketing strategy. Additionally, Pierre-Luc is an active board member of the North American Bikeshare & Scootershare Association. Previous roles include Principal and Analyst at the Alliance de l'industrie touristique du Québec, where Pierre-Luc enhanced digital ecosystems and participated in data architecture decisions. With a strong background in business strategy and transformation from positions at Modelage Canada Inc. and Digitad, along with a creative foundation as a Designer interactif at PETER - INTERACTIVE INNOVATION, Pierre-Luc's education includes multiple advanced certifications from prestigious institutions such as the Massachusetts Institute of Technology and Cornell University, culminating in an Executive Master's degree from École nationale d'administration publique.
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