Victoria Coffey

Victoria Coffey has a wealth of ecommerce experience. Victoria is currently Head Of Ecommerce at Northern Monk and Ecommerce Manager at Masons of Yorkshire. Previously, they held the role of Ecommerce Manager at Venture Forge from 2018 to 2021, Digital Manager at 4Beauty Group from 2016 to 2018, Ecommerce Manager at Espresso Services from 2015 to 2016, Ecommerce Manager at Victor Stationery from 2013 to 2015, Ecommerce Executive at Ambition Digital Ltd from 2013 to 2013, Copy Writer at QuizFortune from 2012 to 2013, News Editor at The Demon Newspaper from 2010 to 2012 and Copy Writer and Work Experience at Navajo Talk from 2010 to 2010. During their roles, they were responsible for the achievement of growth and profitability within ecommerce, creating and implementing digital marketing strategies, managing CMS, providing marketing support, setting up and maintaining ecommerce websites, managing the digital team, budgeting and analyzing KPIs, and optimizing user experience. Victoria achieved impressive results such as doubling own brand website conversion rates, 81% increase in transactions and 105% increase in revenue in first 6 months of 2018, 44% increase in 3rd party sales of key tanning brand in first 4 months post brand relaunch in 2018, and 30% increase in Amazon sales YTD after transition from 3rd party wholesaler.

Victoria Coffey attended Rockport School from 2000 to 2005. From 2006 to 2008, they attended South Eastern Regional College (SERC) and obtained a National Certificate in Media. From 2009 to 2012, they attended De Montfort University and obtained a degree in Journalism with English Literature.