Northstar Research Partners
Matthew Denomme has extensive work experience at Northstar Research Partners. Matthew began their career with the company in 1998 as a Research Associate and Senior Research Associate. Matthew later held roles as Research Director and Vice President. In 2012, they returned to the company as a Senior Vice President and eventually became the Managing Director. Matthew's expertise lies in market research and consultancy, specializing in customized B2C and B2B research.
Matthew Denomme completed their Executive Education in Leadership at Columbia Business School in 2018. Prior to that, they obtained a Bachelor of Environmental Studies and Master of Arts in Geography and Economics from the University of Waterloo between 1991 and 1998.
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Northstar Research Partners
We’re a global research agency who specialise in innovation and product strategy. This involves creating innovation opportunities, understanding the target customer, developing innovation concepts, creating product launch strategies and maximizing willingness-to-pay. Our approaches blend behavioural science, data analytics, design thinking and traditional research as appropriate, but always focus on effective insight management/application. This allows us to deliver measurable outcomes for clients such as: Supporting Metrolinx in planning to move 7.2 million people now and into the future Mobilizing 2,500 Jaguar Land Rover NPD stakeholders using a method based on reality TV Re-framing on-pack messaging to increase customers willingness-to-pay by +10% for an FMCG brand We’ve been doing this for 20yrs. But we’re always evolving. Currently we’re developing an e-commerce volumetrics tool and a gamified approach to understand how to innovate sustainably and profitably. Also find us at: northstarhub.com twitter.com/northstar_hub instagram.com/northstarresearch