Lalla Islam Drissi is a highly qualified public relations and marketing professional with over 13 years of industry experience across Europe and the Middle East. Currently serving as the Marketing and Public Relations Manager at Nothing since March 2023, Lalla has previously held notable positions including Digital PR Manager for Kuaishou Technology, where strategic PR campaigns were designed for MENAT, and Regional PR & Content Manager at Huawei, focused on increasing awareness of AppGallery across the MEA region. Early career roles include PR and Influencer Junior Account Manager at Q Communications and PR Executive at Landmark Group, where relationships with Arabic media and influencers were cultivated. Lalla holds a Master’s degree in Marketing and Advertising from Coventry University and a Diplome universitaire de Technologie in Techniques de commercialisation from Université de Bourgogne.
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