Alexandra Svoboda

Alexandra Svoboda is a highly skilled digital advertising professional with extensive experience in PPC strategy and team leadership. Currently serving as the Head of Digital Ads Campaigns at Notino since February 2020, Alexandra leads a team of seven PPC specialists to develop and optimize performance-driven campaigns through data analysis and strategic planning. Prior experience includes roles at Publicis Groupe Czech Republic as a PPC Specialist, where Alexandra managed Google Ads and social media campaigns, and as an Online Campaign Manager at Digital Native Agency. Alexandra's earlier roles span project management, event coordination, and administrative support, complemented by a Master's degree in International Business and Project Management from Prague University of Economics and Business.