Chris MacCan

Head Of Marketing And Digital at NOW Finance

Chris Maccan has a diverse work experience spanning over 13 years. Most recently, they worked at NOW FINANCE as the Head of Marketing & Digital, where they were responsible for driving growth and profitability in the direct-to-consumer channel. Chris developed and executed marketing and brand strategies, as well as set the digital product roadmap to enhance the customer experience.

Prior to that, Chris held various roles at Suncorp Group, including Executive Manager of Strategic Partnerships & Innovation Commercialization, Manager of Strategic Innovation, Customer Experience Manager of Specialist Brands, Proposition Manager at Bingle, Marketing Manager at AAMI, and Marketing Manager at Apia. During their tenure, they led cross-functional teams, pioneered innovative products, and developed disruptive insurance solutions. Chris also drove brand growth through effective marketing campaigns and repositioning strategies.

Before joining Suncorp Group, Chris founded and ran a venture called WASP Bags, where they focused on marketing and selling waterproof bags.

Additionally, Chris worked at ANZ as both an Alliances Marketing Manager and an Above the Line (ATL) Campaign Manager. In these roles, they developed and executed comprehensive marketing strategies, managed agency relationships, and coordinated campaigns across various channels.

Overall, Chris Maccan has gained extensive experience in marketing, strategic partnerships, brand management, innovation, and customer experience throughout their career.

Chris Maccan has a Bachelor of Business degree in Marketing from Swinburne University of Technology, which they obtained from 2001 to 2003. Chris then pursued a Masters of Business degree in Marketing from the same university between 2006 and 2008.

Links

Previous companies

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Timeline

  • Head Of Marketing And Digital

    October 1, 2023 - present

  • Head Of Marketing & Digital

    July, 2020