Yasmine E.

Yasmine E. has had a diverse and extensive work experience in the advertising technology and marketing technology industry. Most recently, they worked as the Executive VP EMEA at Numatec starting in October 2022.

Prior to that, Yasmine provided strategy consultancy services in advertising tech and marketing tech, helping companies, consultancy firms, and investors navigate the dynamic digital advertising ecosystem. Yasmine specialized in growth strategy, new market entry, international expansion, sales, business development, strategic partnerships, digital product strategy, RFP support, and data strategy.

Yasmine also served as a Limited Partner at FirstPartyCapital in 2022, where they likely played a role in investment decisions.

From 2020 to 2021, Yasmine held the position of Managing Director UK, Sales and Operations at HUMAN (formerly White Ops), a leading cybersecurity company specializing in bot mitigation.

Between 2018 and 2019, Yasmine worked as the VP, Global Demand Partnerships at Equativ (formerly Smart adserver). Their responsibilities included driving global demand programmatic revenue growth and establishing strategic partnerships with agency groups, trading desks, demand side platforms, and brands.

From 2014 to 2017, Yasmine was the Director of Demand Partnerships - Europe at Yahoo's BrightRoll division, where they focused on driving revenue through programmatic video, display, and native advertising.

Their career also includes being the Deputy Global Sales Director at Orange Advertising & Unanimis Consulting - France Telecom Group from 2010 to 2014. In this role, they managed a European sales team and was responsible for growth strategy, international media agencies, partnerships, and complex multi-country digital advertising deals.

Yasmine pursued their MBA at IE Business School from 2008 to 2010.

In addition, they gained experience at Yahoo as the Director of Account Management - EMEA in 2008 and worked in business development and account management roles at Vibrant Media from 2006 to 2007.

Overall, Yasmine E. has demonstrated expertise and leadership in various aspects of the advertising and marketing technology industry, including strategy, sales, operations, partnerships, and revenue growth.

Yasmine E. pursued their MBA at IE Business School from 2008 to 2009, specializing in Management, Strategy, Finance, Entrepreneurship, and Digital Marketing. Additionally, they achieved a Diploma in Negotiation dynamics from INSEAD. Furthermore, Yasmine completed their Master's degree in Marketing at the University of Auvergne. Lastly, they pursued a degree in International Business & Management from the Michael Price College of Business at the University of Oklahoma.