Elizabeth W.

Elizabeth W. has a diverse work experience, beginning with their current role as Principal Product Manager at Whole Foods Market, where they are responsible for defining the vision and roadmap, creating alignment with leadership and working teams, and uncovering business problems and defining the technology solutions to solve them. Elizabeth also works as a Product Email Marketing Manager at O.school, where they are passionate about helping others learn about sex positivity, wellness and education.

Previously, Elizabeth worked as the Director of Product at MarketSmart from 2014 to 2021, where they served on the senior leadership team to develop and execute a strategic growth plan, implemented the company's product vision, and led initiatives across three product suites. Elizabeth also held the roles of Product Manager and Account Manager at MarketSmart, where they led donor-facing email marketing initiatives, brainstormed and built two new products, simplified the product suite, and managed a client base of multimillion dollar national and international nonprofit organizations.

Elizabeth also worked as a Marketing Manager, Mid-Atlantic at Honest Tea from 2013 to 2011, where they directed all marketing activity in the greater DC area and worked with sales teams to support sales growth. Additionally, they held the role of Sales Representative at Treska Inc. from 2007 to 2011, performing sales activities, exceeding annual sales, and assisting with the start of the company's Facebook page. Finally, they worked as a Senior Marketing Specialist and Marketing Specialist at Honest Tea from 2011 to 2013, coordinating with the Marketing Manager, interacting with event coordinators and marketing teams, connecting with popular area bloggers, and creating and spreading brand loyalty.

Elizabeth W. began their educational journey in 2008 when they enrolled at Georgia State University - J. Mack Robinson College of Business. Elizabeth graduated in 2012 with a Bachelor of Business Administration in Marketing. In 2017, they obtained a Certified ScrumMaster® (CSM®) certification from the Scrum Alliance. Elizabeth W. is currently enrolled at Sex Tech School, which they began in 2022.