Thomas Reinel has extensive experience in online sales and e-commerce, currently serving as the Online Sales Director at Oberalp Group, which includes brands like Salewa, Dynafit, Wild Country, Pomoca, and Evolv. Previous roles include Senior Manager of Omnichannel at adidas and Head of E-Commerce, Online Marketing & Logistics at Bittl Schuhe + Sport GmbH. Additionally, Thomas has held various positions at Amer Sports Corporation, such as New Business Development Manager, Program Manager for Winter Sports Operations, and PMO Consultant. Earlier in Thomas' career, a freelance role in event management and promotion was undertaken at adidas Group. Thomas received postgraduate education in Business & IT from QUT and completed studies at SGMI Management Institut St. Gallen in 2014.