Martin Santana Usai is an experienced digital content strategist and social media manager with a strong focus on basketball journalism. Currently serving as the digital content and strategy manager at Octagon since May 2021, Martin also contributes to Mundo Deportivo as an NBA writer since January 2020 and collaborates with the magazine Gigantes del Basket. Martin co-created the Outsiders NBA podcast and works as a radio commentator for Bilbao Basket games. Previous roles include freelance author for DAZN and various editorial positions at Solobasket, NBAesp.com, and Pasión Deportiva Radio. Martin holds a degree in Journalism with a specialization in Communication Management from the Universidad del País Vasco.
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