Thova Helmfrid

Thova Helmfrid is a seasoned professional in the optical retail and business development sectors, currently serving as a Business Development Manager at Ocuco Limited since September 2017. Thova combines extensive experience in retail and ecommerce with a focus on innovative solutions that enhance both retail success and world-class eye care. Previous roles include Omnichannel Consultant, Store Manager at Maverick & Wolf, and various positions at Fashion Eyewear, including Accounts Payable and HR. Thova has a solid background in product management, customer service, and staff development, and has effectively managed teams across multiple departments. Thova holds a degree in Optometry from the Svenskt Centrum för Optometri.