Nermeen Gaafar

Nermeen Gaafar possesses extensive experience in fashion e-commerce and brand management, holding key positions since January 2014 across various companies, including Mazaya Egypt, TALLY WEiJL, OKAÏDI, Etam, Parfois, and Bijou Brigitte. As Fashion E-commerce Manager, Nermeen Gaafar has been instrumental in establishing and managing e-commerce divisions, focusing on website design, operational logistics, and the alignment of online presence with brand identity. In the role of Senior Brand Manager at multiple organizations, Nermeen Gaafar has successfully led strategic activities such as annual budgeting, sales target implementation, and seasonal buying assortment, leveraging detailed historical data and market trends for optimal results. Educational qualifications include an MBA in International Business and a B.Sc. in Management of Trade Logistics and International Transport.