Jason Wijesuriya

Jason Wijesuriya is an experienced leader in growth marketing and digital strategy, currently serving as Growth Program Lead for Strategic Markets at OKX since February 2023, focusing on global market expansion in the cryptocurrency sector. Prior to this role, Jason was Global Performance Marketing Lead at FTX, where an automated user re-engagement lifecycle was developed. At Liquid, as Global Head of Growth Marketing, Jason oversaw paid media strategy and customer acquisition, achieving a 22% increase in landing page conversion rates. With a solid background at Omnicom Media Group, significant projects included reducing HSBC’s CPA by 48% and driving record revenue for Singapore Airlines. Jason's earlier career includes strategic roles at TBWA\Sri Lanka, Pentacove, and PwC, complemented by a Bachelor of Design from Raffles University and an MBA from the Australian Institute of Business.