David Spriet

David Spriet is an accomplished marketing professional with extensive experience in various leadership roles across multiple industries. Currently serving as a Fractional CMO and Strategic Advisor at Segmented Marketing since July 2018, David has helped small and medium-sized businesses achieve significant revenue growth through precise marketing strategies. Additionally, David has been a North American Marketing Advisor for Omnia since January 2022 and holds the position of Chief Marketing Officer at Bauld Insurance and Nxtgen Care, where brand strategy and customer acquisition campaigns have been pivotal. Previous roles include Vice President of Digital at Hawk, President and Vice President at Modern Media, Sr. Director Marketing Communications and Director Planning Customer Marketing at CIBC, and leadership positions at Travelex and Thomas Cook Group. David's educational background includes a B. Commerce in Marketing from Mount Allison University and an MBA in Marketing/International Business from Saint Mary's University.