Nicole Leong

Nicole Leong has diverse work experience in various roles within the field of marketing and brand management. Nicole most recently served as the Global Lead for Brand Experience & Events at On since January 2023. Prior to this, they held the position of Head of Global Marketing at PIERER New Mobility GmbH from July 2020 to January 2023. In this role, they led the marketing efforts for Husqvarna Bicycles and GASGAS Bicycles and managed the execution of global marketing campaigns. Before that, Nicole worked at PIERER Mobility, where they served as the Global Marketing Community Manager from February 2020 to July 2020, and as the International Marketing Manager from June 2016 to July 2020. At PIERER Mobility, they developed marketing plans, coordinated with local markets, and managed cross-functional project teams. Prior to their tenure at PIERER, Nicole held roles as the Brand and Community Manager and Interim Brand and PR Manager - APAC at lululemon athletica from January 2015 to June 2016. Nicole also served as the Marketing Communications Manager at Red Bull from January 2012 to December 2015, where they played a key role in the brand's launch in Malaysia and managed all aspects of marketing communications. Nicole's earlier experience includes working as the Brand Advocate Malaysia at PUMA Group from 2009 to 2012 and as a Marketing Manager at REV Asia from 2007 to 2011. Overall, Nicole Leong's experience spans across global marketing, brand management, event planning, and marketing communications.

Nicole Leong pursued a Master's Degree in Business with Marketing Management from Northumbria University from 2011 to 2012. Prior to that, they completed their Bachelor of Arts (BA) in Commerce at Liverpool John Moores University from 2004 to 2006.