Nirina Gutierrez

Nirina Gutierrez is an experienced marketing professional currently serving as Senior Lead for Marketing Assets & Studio at On since June 2018, where responsibilities include building digital trade marketing strategies and managing the digital asset management platform, Bynder. Throughout the career, Nirina has held various roles such as Marketing Asset Lead and Digital Engagement Specialist, focusing on B2B campaign communication and data strategy. Previous experience includes roles at FEDORA, Figaro Medias, and Apple, with a strong emphasis on membership coordination, retail sales support, and advertising management. Educational qualifications include a Master of Science in Marketing & Creativity from ESCP Business School and a Bachelor of Arts in Social Sciences from the University of Zurich.