Sara Sugar-Anyanwu

Sara Sugar-Anyanwu is an experienced SEO and content marketing professional, currently serving as the SEO Lead at OnePay since September 2025. Previously, Sara held key roles at BetterUp as Senior Manager and Search Engine Optimization Manager from March 2021 to June 2025. At YieldStreet, from September 2019 to December 2020, Sara significantly increased organic blog traffic and keyword rankings. While at Updater as SEO/Content Marketing Manager from July 2017 to September 2019, a robust SEO strategy resulted in a dramatic boost in website traffic. Earlier career highlights include managing content strategy at ShopKeep, directing content at Black Ocean Group, and reporting for various media organizations. Sara earned a Master's degree in Entrepreneurial Journalism from the CUNY Graduate School of Journalism and a Bachelor's degree in Women and Gender Studies from Hunter College.