Melanie Hyde

Melanie Hyde is a seasoned professional in digital strategy and paid media, currently serving as a Senior Client Partner at Open Partners since August 2023. Prior to this role, Melanie held the position of Strategy Director at Havas Media Group and Director of Strategy at Adapt, overseeing a digital strategy team at the latter. Additional experience includes leadership roles at Branded3, where Melanie was Head of Paid Media and Group Head of PPC, and Kin + Carta as Associate Director of Paid Media. Earlier in Melanie’s career, responsibilities included managing large teams at Flourish Digital & Direct Marketing, Mindshare, iProspect, Carat, and jgp. Educational background includes studies at Abingdon & Witney College.