Gursimran Gujral

Gursimran Gujral is the Co-Founder and Managing Director of OptiPhoenix, where Gursimran has been instrumental in enhancing website revenue and conversion rates through a focus on both quantitative and qualitative data since August 2016. Prior to this, Gursimran served as Partner, Strategy for the GO Group Digital, contributing expertise in A/B testing and marketing optimization from September 2018 to December 2021. Earlier experience includes working as a Customer Success Manager at Visual Website Optimizer, where Gursimran developed conversion rate optimization strategies for premium clients, and as a Systems Engineer at Infosys. Gursimran holds a Bachelor of Technology in Information Technology from Guru Gobind Singh Indraprastha University, obtained in 2011.