Jared Baker is an experienced marketing executive currently serving as SVP of Global Growth Marketing at Orangetheory Fitness, responsible for lead member growth and media strategy. Previously, Jared held the position of Vice President of Marketing at Freshly, overseeing performance and brand marketing for the largest prepared meal delivery service in the U.S. Jared's extensive background includes significant roles at Amazon, leading marketing for Amazon Go and channel marketing for Prime, as well as Vice President of Marketing at Impact Confections, Inc., and various senior positions at Kraft Foods Group, where strategic leadership was delivered for several multi-billion dollar categories. Jared holds a BS in Communications from Cornell University and an MBA in Marketing from UNC Kenan-Flagler Business School.
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