Orchard Custom Beauty
Melissa Laphen has held a variety of roles in the consumer goods industry since 2002. Melissa began their career at The Indeka Group as a Line Coordinator. From 2006 to 2016, they worked at ACI Brands, Inc. in roles such as Category Manager - Fashion and Production Coordinator. From 2016 to 2019, they were the School Marketing Manager and Product Manager at ACCO Brands. Most recently, they were the Senior Marketing Manager at Upper Canada Soap & Candle Makers, where they were responsible for leading the strategy and product development of key categories and brands. Melissa also single-handedly developed, sourced, curated and launched a new category of Hair Appliances & Accessories in-line at Walmart USA for 2022, worth approximately $17M st retail in year 1. Currently, Melissa is the Account Director at Orchard Custom Beauty.
Melissa Laphen attended Sheridan College from 1998 to 2000, where they obtained a degree in Business Marketing with a focus on marketing. In May 2019, they also obtained a certification in New Manager Foundations from LinkedIn.
Orchard Custom Beauty
Orchard Custom Beauty is a full-service turnkey beauty solutions company, comprised of a best-in-class team of beauty lovers, trend trackers and component connoisseurs. We are always innovating, growing and staying one step ahead of a rapidly changing retail landscape. Our uniquely personal approach allows us to partner with you as an extension ofyour own team, seamlessly bringing your vision to life and market quickly, on budget and beyond your expectations. We create and develop turnkey beauty products for color cosmetics, skin care, personal care and home care as well as gifts with purchase (GWP).